Danish fashion label Noir to make its Dubai debut
At last some refreshing news for fashionistas. Since fashion designers got busy with designing residences/clubs, our wardrobes have been feeling a bit neglected. Not all is lost though as the cutting-edge Danish brand Noir has just announced its plans to make its international debut with a stand-alone store in Dubai. The eco-conscious brand founded by Dane Peter Ingwersen three years ago has been generating rave reviews among the fashion-forward set. Eco-conscious because the label sources its materials from sustainable businesses in developing countries such as Uganda.
Noir Spring Summer 09
However, don’t mistake organic for lack-lustre. Like its slightly sinister name suggests, Noir’s range that is ‘fetish meets precision-tailoring’, oozes oomph from every single stitch. Ingwersen describes it as “meaningful luxury.”
Peter Ingwersen, founder of Noir
In an interview with WWD, Ingwersen says about Dubai, “It’s a brand heaven there.” We couldn’t agree more. Even though the location hasn’t been disclosed yet, we are guessing it’ll most likely be at the highly-anticipated Dubai Mall at Downtown Burj Dubai, that promises to be the mother of all malls. We can’t wait.



Finally something to look forward to at Dubai Mall instead of the expected/usual slew of stores and boutiques. I concur - we can’t wait!!